Delivering Smart Approved WaterMark in Europe

Smart WaterMark is working in partnership with Waterwise in the UK to deliver the certification scheme across Europe. This scheme replaces the existing Waterwise Marque scheme currently available in Europe. If you are a holder of a Waterwise Marque contact Waterwise for more information on how to transition to the Smart Approved WaterMark.

Approved products and services are licensed to use the Smart WaterMark logo on packaging, point of sale information, website and marketing materials. To have your water efficient product or service assessed by the independent Technical Expert Panel please complete and submit your application form with the fees.

Why apply for Smart Approved WaterMark in Europe?

  1. The independent Expert Panel provides third party assessment of water saving. Once approved you are licensed to use the Smart WaterMark logo on your approved product/service packaging, point of sale information, website and marketing materials.
  2. Your approved product/service will have its own dedicated page on the Smart WaterMark website featuring a large product image, description, company logo and external links to your site.
  3. Smart WaterMark works in partnership with Waterwise to promote its licensees through its marketing, PR and communications ie: social media posts, articles in newsletters, word of mouth, presentations at events and the website.
  4. Water efficiency is a unique selling point. Current certificate holders have seen that certification provides market advantage.